LLA Alumni Connect
At Light and Life Academy, we teach various specialised fields of photography. It’s fascinating to see how each of our students forge their own paths with this knowledge and progress in their careers. In our series Alumni Connect, we look back at some of these stories.
This time we interview Sathish Kumar Raju, one of the leading automobile photographers in India and LLA Batch 2006-07 alumnus. He has done shoots for brands like Royal Enfield, TVS, Honda, Hyundai and Toyota.
What’s life like as an automobile photographer? Tell us what you’ve been up to.
It’s a hectic life shooting commercial automobile shoots. But I enjoy that whole process. Right from the time the client comes in with a long list of images. I especially enjoy the pre- planning phase that could easily go on for a month in which we pay special attention to every detail of the scheduling and production for the shots. There’s a lot of back and forth with the client as we make our way to the shoot. Every shoot comes with its own quirks. Last minute changes in specification, personnel, weather, you name it. To be able to deliver in spite of all these challenges is what makes automobile photography exciting for me.